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What is Amplifi?

Who we are as a business.

Updated over 11 months ago

What we do

Amplified Global is an innovative company focused on transforming complex legal language into clear, understandable communications. By leveraging advanced AI and machine learning technologies. Amplified aids businesses in reengineering workflows, assessing and simplifying legal documents, ensuring compliance with regulations while enhancing customer engagement.

This approach not only mitigates risks associated with miscommunication but also provides a robust audit trail for internal and external reporting. As a result, Amplified empowers firms across various sectors, including finance and telecommunications, to improve their communication strategies and foster informed decision-making among their customers.

How we do it

Amplifi uses Artificial Intelligence and Machine Learning to make complex information, such as T&Cs and other regulated and legal comms, easier to understand and engage with.

Amplifi assesses the intelligibility of legal and regulated documents based on the latest science and consumer research. We enable clients to improve their workflows and simplify their communications in a targeted and effective way. We provide clear and auditable content governance and data that can be used to monitor how communications have been tailored across the business, and to what effect. The simplified information can then be presented to consumers via a unique user journey, using digital layering. We also enable the provider to assess the customer’s level of understanding and engagement at the point of delivery.

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